This Could Be Our Future | Yancey Strickler

Summary of: This Could Be Our Future: A Manifesto for a More Generous World
By: Yancey Strickler


In the book ‘This Could Be Our Future: A Manifesto for a More Generous World’, Yancey Strickler explores the invisible ideas and concepts that govern our lives, with a focus on financial maximization. Strickler analyzes the history and consequences of this idea and its effects on our society and values. Venture into a world where money is the driving force behind nearly every decision, from businesses to entertainment, leading to consequences for innovation, creativity, and equality. Discover how financial maximization has ingrained itself into our culture, stifling progress, and consider alternative perspectives to break free from these invisible chains.

Challenging Financial Maximization

Kickstarter’s success disproves the idea that financial maximization should govern human actions. In his book, author Yancey Strickler discusses how this notion has become embedded in our daily lives and how it has led to the prioritization of profits over societal responsibility. The book calls to question the effectiveness of this ideology and the impact it has on various aspects of human activity.

The Perils of Maximizing Profit

Economist Adam Smith’s belief in self-interest is often misinterpreted by corporations to justify maximizing profit, resulting in a culture of greed and distrust. The RAND Corporation’s game theory approach prioritizes rationality over values like loyalty and honor, leading to a justification for immediate gains at any cost. This framework has become the dominant decision-making tool in business, government and society, perpetuating this culture.

Maximizing Finance, Minimizing Creativity

Financial maximization has led to a decline in creativity and diversity in entertainment, radio, and real-estate. The article explains how the same logic makes all content the same, tunes down diversity, and has stifled innovation.

The book summary is about the concept of financial maximization and its impact on creativity and diversity across different industries. The author sheds light on how finance and profitability have taken precedence over diversity and innovation, leading to the erosion of creativity in entertainment, radio, and real-estate industries.

Radio stations are now dominated by large corporations that broadcast similar playlists throughout the United States. This has led to a decline in the diversity of songs played on various radio stations. The author argues that financial maximization has resulted in a homogenization of content. The same goes for the entertainment industry, which is composed of countless sequels, prequels, and adaptations rather than original content.

In New York City, the real-estate business has been taken over by big corporations that have priced out small businesses and iconic venues. This has led to a decline in the diversity of the city’s neighborhoods. The author suggests that the same financial maximization has stifled creativity, innovation, and diversity in all aspects of our lives.

In conclusion, this book summary highlights the ways in which financial maximization has led to the decline of creativity and diversity across multiple sectors. It argues that financial profitability has taken precedence over the creation of innovative, diverse content that resonates with audiences. The author provides a thought-provoking analysis of how financial incentives have shaped the way we experience entertainment and culture.

The Maximizing Class: Growing Richer at the Expense of Everyone Else

In the late 1970s, the Maximizing Class emerged as experts in financial maximization, an art of extracting wealth and minimizing costs. By cutting wages, avoiding taxes, and slashing budgets, they help big businesses grow their profits while neglecting workers’ welfare. Their strategy involves merging with bigger businesses, eliminating redundancies, cutting costs, and affecting consumer services. Their actions have resulted in the stagnation of wages for average American workers, while compensation for executives and managers rose by 1000% since 1977. Ultimately, their practices lead to the company’s bankruptcy, leaving workers and local communities devastated. The Maximizing Class’s greed equates to the deprivation of everyone else.

Money: A Base for Fulfillment

Money is a necessary foundation for human survival and safety. However, according to the pyramid of human needs by Abraham Maslow, money doesn’t bring happiness and fulfillment. People need financial safety to pursue higher-order needs, but when money becomes the sole goal, it prevents us from reaching our potential. The GDP metric, which only measures money, doesn’t reflect true well-being and doesn’t take other values into account. To increase the nation’s well-being, we need to consider other values beyond financial metrics.

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